Alex MacGregor audited.
Early days. Best of it, you punch well above your follower count. Worst of it, not enough people react per view.
Ranked 47 of 56 on the public leaderboard, top 84%
Where @alexmacgregor__ sits on the board
#47 of 56
Nikki | Solo Developer@pixelsbynikki · 968 followers31.6Alex MacGregorThis account@alexmacgregor__ · 8.2K followers28.78
Jeff Bullas@jeffbullas · 534.9K followers27.532.82 points behind #46. See the full board
Where this score comes from
Out of 100, weighted. Follower count is not a factor, but actually reaching people is. A small account with real conversation can beat a big one that broadcasts, and an account that reaches thousands still gets credit for it.
Reach vs resonance
The most-seen post and the one people actually reacted to are different posts. That gap is where the next win is.
For anyone planning a trip to China: 1) First get a good VPN (I use Astril). The great firewall is real and probably the most annoying thing to deal with day to day. 2) Download WeChat and add your CC, everything runs on it, from payments to metro systems to friendships (everyo
Bangkok coworking is undefeated 🇹🇭 https://t.co/U8Sy7GlGxh
ChadThis one reached 481 against 660.6K, and still pulled 8.8x the reaction rate. The reach on the big one was not the problem. What it said was.
Reach without conversation on the left. Real conversation on the right. Chase the right one and the left one follows.
What this engagement is made of
All 23.2K reactions across the posts Chad read. Bookmarks are not counted, here or anywhere else in this audit.
Golden hours
When @alexmacgregor__'s posts actually get seen, scored on this account's own data. Times in PT. Slots marked playbook are defaults, used where there are not enough posts at that hour to judge it.
The reply game
Replies are the most under-used lever on X. A good one is worth roughly 27x a like, so this is measured, not assumed. Chad reads the most recent page of replies, so the count is a floor, not a lifetime total.
How this compares
Against the median of 55 other accounts Chad has audited. Same measurements, same method.
Voice, according to Chad
You're a no-fluff traveler-builder. Short practical lines, lists that ship real tips, and one-liner + photo drops that let the scene do the talking. Feels like a friend on the ground, not a brand deck.
What this account is about
The 3 strongest posts, and why they worked
For anyone planning a trip to China: 1) First get a good VPN (I use Astril). The great firewall is real and probably the most annoying thing to deal with day to day. 2) Download WeChat and add your CC, everything runs on it, from payments to metro systems to friendships (everyo
Chad660k impressions with 150 replies and 2637 bookmarks means people treated it like a packing list, not content. Utility that gets saved is the highest-leverage signal you have.
Bangkok 24-hour coworking is undefeated https://t.co/1fc5qBJyX3
ChadOne clean claim plus a photo pulled 52 replies and 301 bookmarks. Proof-of-life beats essays when the scene is strong.
It's absurd how few westerners visit China vs Japan, Thailand, Vietnam etc. China has EVERYTHING these places have i.e amazing cities, mountains, beaches, UNESCO shit the lot. It's not that hard, literally visa free now for everyone and just need a good VPN and some apps to
ChadLower reach but 140 replies on a contrarian take. Debate fuel outperformed polish here, which is rare and worth repeating.
Chad's moves for @alexmacgregor__
- Cut to 2-3 posts a day max. You're at ~32/week with 0.3% engagement against a 2.1% cohort median, so volume is burying the hits that actually move.
- Ship one practical Asia guide a week in the exact shape of the China VPN post. Lists with real tools and friction points are your breakout format.
- You already reply a ton (~205/week), so stop spraying and aim 5-8 of those at slightly bigger nomad or builder accounts with a specific observation, not just a vibe check.
ChadAt 8k followers you're running ~4.5 posts a day across a short 3-week window. Dial to 2-3 so the China-level posts get room instead of competing with low-signal check-ins.
One post, rewritten by Chad
Nice little start to the week https://t.co/x3KLNNNIrv
Bangkok Mondays hit different when the coworking never closes https://t.co/x3KLNNNIrv
Gave the photo a concrete hook and place so scrollers have a reason to stop instead of a vague mood line.
Questions about @alexmacgregor__'s X account
@alexmacgregor__'s strongest posting hour is 8:00 AM PT, measured from 100 of their own recent posts rather than a general rule. The next strongest are 7:00 AM and 12:00 AM.
@alexmacgregor__ posts about 32 times a week across the posts Chad read. Chad's recommended cadence for this account is 3 a day.
@alexmacgregor__ runs a 0.3% engagement rate, meaning that share of the people who see a post react to it. Their average post reaches 85.2K people. Follower count is not part of this measurement.
The single biggest opportunity Chad found on @alexmacgregor__ is the wrong posting cadence. More is not growth. Two strong posts beat six mediocre ones, and posting too much buries the best work.
Accounts scoring near this one
Closest scores on the board. Same measurements, same method.
Jeff Bullas@jeffbullas · 534.9K followers27.53
Lachie@lachietrinh · 1.4K followers26.86
Hitchhiker from the Future - Time War@leo_guinan · 3.1K followers26.57An audit tells you what happened. Slap Post changes what happens next.
Everything above is one snapshot. Inside Slap Post, Chad rebuilds this every week as your numbers move, rewrites any post before it goes out, and schedules it into your golden hours. Our servers fire them on time even when your phone is off.
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