Moonfarm 🇸🇪 audited.
Middle of the pack. Best of it, you show up often enough. Worst of it, you reach fewer people than your follower count suggests.
Ranked 12 of 45 on the public leaderboard, top 27%
Where @moonfarm_dev sits on the board
#12 of 450.93 points behind #11. See the full board
Where this score comes from
Out of 100, weighted. Follower count is not a factor, but actually reaching people is. A small account with real conversation can beat a big one that broadcasts, and an account that reaches thousands still gets credit for it.
Reach vs resonance
The most-seen post and the one people actually reacted to are different posts. That gap is where the next win is.
Need a welcome email for your saas? Well then, LOOK NO FURTHER! Paste your link on https://t.co/ji7ULk7pTg and she writes it for you FOR FREE, it's on the house 😉 https://t.co/8gbKJULLHj
Good morning! ☀️ Today I've got some 9-5 grind to do before I can play with the kids and then when they fall asleep, there will maybe be some time to build on Mara 🥳 How does your day look? https://t.co/VOYlCN7MCa
ChadThis one reached 286 against 10.4K, and still pulled 122x the reaction rate. The reach on the big one was not the problem. What it said was.
Reach without conversation on the left. Real conversation on the right. Chase the right one and the left one follows.
What this engagement is made of
All 2.3K reactions across the posts Chad read. Bookmarks are not counted, here or anywhere else in this audit.
Golden hours
When @moonfarm_dev's posts actually get seen, scored on this account's own data. Times in PT. Slots marked playbook are defaults, used where there are not enough posts at that hour to judge it.
The reply game
Replies are the most under-used lever on X. A good one is worth roughly 27x a like, so this is measured, not assumed. Chad reads the most recent page of replies, so the count is a floor, not a lifetime total.
How this compares
Against the median of 44 other accounts Chad has audited. Same measurements, same method.
Voice, according to Chad
You sound like a real founder mid-build: casual good-mornings, zero corporate polish, a photo of the day, then a simple question. Short lines, light emoji, and it feels like hanging with a friend who also ships software.
What this account is about
The 3 strongest posts, and why they worked
Need a welcome email for your saas? Well then, LOOK NO FURTHER! Paste your link on https://t.co/ji7ULk7pTg and she writes it for you FOR FREE, it's on the house 😉 https://t.co/8gbKJULLHj
ChadThe free welcome-email offer drove 10k impressions because specific pain + free is pure click fuel, but 2 replies means it won reach, not conversation.
RT @Bastiaan_ETH: 🚨 EVERY $BMNR SHAREHOLDER SHOULD KNOW THIS! Thanks to our guy @_wallstjester , we now have a tracking dashboard for all…
ChadThe RT borrowed urgency and banked 103 likes plus 39 bookmarks, proof other people's drama still moves your account even when it's off-brand.
RIP my 9 yr old reddit account https://t.co/B7FsrN31M7
ChadRIP reddit pulled 17 replies on just 1.6k views because a clean L with a receipt (9 years gone) is pure reply bait people can't scroll past.
Chad's moves for @moonfarm_dev
- Your reply volume is already elite at ~591 a week, so stop spraying and aim 5-8 of those at slightly bigger founder/SaaS accounts with real value adds.
- Drop one 20-30s screen recording this week of Mara writing a real welcome email live, short video is the weekly main event you're not running yet.
- Ship one build-in-public post with a real Mara number and a feeling (signups, emails sent, time saved) instead of another pure promo blast.
ChadYou're already at ~4 a day and double the cohort's 2% engagement, so 3 keeps the morning reply-bait plus one crafted builder update without burying the good stuff.
One post, rewritten by Chad
Good morning! Today will be a full day of touching grass at the zoo, woke up next to these goats 🐐 What are you doing today? https://t.co/LVOVoHymqq
Woke up next to these goats 🐐 Full zoo day, zero laptop. What are you escaping to today?
Killed the soft Good morning warm-up and led with the goats so the hook hits cold and the question still invites replies.
Questions about @moonfarm_dev's X account
@moonfarm_dev's strongest posting hour is 2:00 PM PT, measured from 100 of their own recent posts rather than a general rule. The next strongest are 7:00 AM and 12:00 PM.
@moonfarm_dev posts about 28.1 times a week across the posts Chad read. Chad's recommended cadence for this account is 3 a day.
@moonfarm_dev runs a 4% engagement rate, meaning that share of the people who see a post react to it. Their average post reaches 587 people. Follower count is not part of this measurement.
The single biggest opportunity Chad found on @moonfarm_dev is first lines that do not hook. The opening line has to spark curiosity or drop a number, or the rest of the post never gets read.
Accounts scoring near this one
Closest scores on the board. Same measurements, same method.
An audit tells you what happened. Slap Post changes what happens next.
Everything above is one snapshot. Inside Slap Post, Chad rebuilds this every week as your numbers move, rewrites any post before it goes out, and schedules it into your golden hours. Our servers fire them on time even when your phone is off.
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