Build a tracked link
Tag your link so analytics shows exactly where the clicks came from. Pick a preset, fill the blanks, copy the URL.
Inside Slap Post, Chad learns which of your real posts pulled followers and clicks, rewrites the weak hooks, and Slap Magic queues the winners into your best slots — hands-free.
What is the UTM Builder?
The UTM Builder is a free campaign URL builder that turns any plain link into a tracked link. Add utm_source, utm_medium and utm_campaign tags and your analytics will show exactly which X post, bio link, newsletter or Product Hunt listing sent each visitor. It's a no-login UTM link builder and UTM generator that encodes every value for you, so you never ship a broken tracking URL.
How to use it
- Pick a preset (𝕏 post, bio link, newsletter or Product Hunt) or fill the fields by hand.
- Paste your base URL, then set
utm_source,utm_mediumandutm_campaign— addutm_termorutm_contentif you want. - Copy the finished, properly-encoded campaign URL and paste it wherever you share the link.
Frequently asked questions
What is a UTM builder?
A UTM builder is a free campaign URL builder that adds tracking parameters — utm_source, utm_medium and utm_campaign — to any link so your analytics shows exactly which post, bio or newsletter drove each click.
Is this UTM link builder free?
Yes. This UTM generator is 100% free with no login, no signup and no limits. Pick a preset, fill the blanks and copy your tracked URL instantly.
What do utm_source, utm_medium and utm_campaign mean?
utm_source is where the link lives (twitter, newsletter), utm_medium is the type of traffic (social, email), and utm_campaign names the push (launch). Together they tell Google Analytics and other tools where each visitor came from.
Does the campaign URL builder encode my values?
Yes. Every value you type is URL-encoded automatically, so spaces and special characters never break your tracking link. Just copy the finished URL and paste it wherever you share.
More free tools for X creators: CTA Generator · Engagement Calculator · all 30 free tools. Or try Slap Post to schedule and post your content automatically.